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Cognos Business Intelligence for Report Authors by IBM
January 24, 2012 - (Free Research) Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere."
Smarter communications through analytics by IBM
November 18, 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper.
Business Analytics Clients Build a Smarter Planet by IBM
November 18, 2011 - (Free Research) This brief video shoes how predictive analytics benefits Arvato Services, Yamaha Motor Europe, Banco Itau Argentina, Avis Europe and other organizations. For example, Avis Europe uses IBM predictive analytics to drive highly personalized e-mail campaigns based on detailed customer profiles.
Sophisticated insights in Banking - From complexity to client centricity by IBM
November 18, 2011 - (Free Research) This white paper outlines steps that financial institutions can take to become more business savvy and efficient in the age of the consumer. Read on and learn how to leverage information and reduce risk, properly set product prices, learn about your clients and more.
Metrics for Social Customer Service by SAP America, Inc.
July 25, 2011 - (Free Research) This e-book examines the need to adopt new metrics for customer service in response to the new ways they engage customers using social media and networks. Inside, learn how to avoid the common pitfall of adding new metrics to traditional performance measurement systems.
CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc.
April 01, 2007 - (Free Research) Consider how SAP can help you improve customer relationship management. Build a synergistic ecosystem with employees, customers, and partners to deliver customer value – where customer demand drives the supply chain and customer insight inspires innovation. Quickly respond to sustain competitive advantage and profitability.
Business Intelligence and Analytics Fundamentals by IBM
July 08, 2010 - (Free Research) This paper from looks Ovum Research examines the key criteria and considerations you need to be aware of when evaluating your organizations BI and analytics strategy.
The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft
October 18, 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs.
Customer Analytics Pay Off by IBM
January 24, 2012 - (Free Research) Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight.
Address all your CRM needs with one system by Infor CRM
December 19, 2011 - (Free Research) Read this paper to learn about a business-specific solution that is designed with forward-thinking brands in mind. With all industries considered and all accepts of selling considered from sales to customer relationship management, this new system may fit all of your needs.
E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy by SugarCRM Inc.
September 22, 2010 - (Free Research) This e-book will explore the methods for optimizing sales efforts and working smarter to meet business needs in today’s economy. Continue reading to learn methodologies for increasing sales effectiveness and making this year a successful one for your organization.
5 ways to increase online self-service adoption for financial services by Tealeaf
September 27, 2011 - (Free Research) Financial institutions need to take immediate steps to ensure they understand the experience of their customers who are transacting online. In this white paper learn how to implement an effective customer experience management (CEM) to help build customer loyalty, revenue, cost savings, and more.
CIOs Say: Application Performance is Top Priority, End User is King by CA Technologies.
June 08, 2011 - (Free Research) This IDG Research Services study demonstrates that CIOs and IT leaders recognize the business impact of application performance. It's all about end-user and customer satisfaction, increasing productivity, and lowering costs.
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